Intenção de Compras- Páscoa 2022

A pesquisa de intenção de compras da Páscoa revela as principais tendências de consumo para o período. Alguns dados apurados:

Perfil socioeconômico do consumidor
Gasto médio
Período e local de compra
Tipos de chocolates

Foram ouvidas 2.106 pessoas, entre os dias 03 de fevereiro e 19 de março, nas cidades de Blumenau, Chapecó, Criciúma, Florianópolis, Joinville, Lages e Itajaí

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